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Choose 5–10 competitors, then search for them on all the major social networks (Facebook, Instagram, Twitter, Linked In, Pinterest, Google , and others you may be on).
Draw circles around each topic, with some overlap between circles to create a type of Venn diagram among all of the topics.
Decide if you’ll need more than one social profile on a single network.
This might be because: For example, Co Schedule created a 10X Marketing Twitter account that focuses solely on the content found in the book .
We recommend using the following types of tools: Which networks should you be on?
Should you have multiple social media accounts for certain networks?